Many people find they are less likely to get as much exercise during the long, cold winter in Midcoast Maine.

As a way to encourage people to be active and perhaps discover some new places to explore in Lincoln County, LincolnHealth, 5-2-1-0 Let’s Go! Lincoln County, Boothbay Region Land Trust, Coastal Rivers Conservation Trust, and Midcoast Conservancy are collaborating to offer the 19th annual Winter Physical Activity Challenge, “Moving Across the MidCoast.”

The Winter Physical Activity Challenge is a seven-week event open to local businesses, organizations, schools and individuals. Participants are challenged to be physically active for at least 30 minutes, four times a week, or an equivalent amount of time in order to reach the symbolic goal of hiking around Lincoln County.

Once registered, participants receive a colorful Challenge Map highlighting local trails and winter events, accompanied by fun facts about each location, event, or program. Also included are trail locations, length, and level of difficulty.

Participants choose how and when they want to be active throughout the week, and record their progress on the tracking map. Any time spent doing a physical activity, whether indoors or outdoors, counts toward the goal. Participants do not have to walk or hike the specific trails on the map.

The challenge, which started Monday, Jan. 10, will run to Feb. 25. People may participate as individuals or form a team with friends, family, or coworkers.

This program is free of charge and all are welcome to participate. Registration is required and can be done online at bit.ly/moving-across-the-midcoast. The deadline to register is Friday, Jan. 14.

For more information, email LCHWOWCouncil@lchcare.org or call LincolnHealth Education at 207-563-4540.